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Companies close, people are no longer allowed to visit your store and you see the number of web shops increase exponentially around you. Is this the ideal time to start an online shop? That is why I would like to list the 3 biggest advantages of a webshop in times of the Corona crisis.

All hobbies and social engagements have been canceled. A large part of your customers therefore have too much time. This time must be spent indoors, which means that the consumer will soon become wealthy for online shopping . A webshop is thus the ideal way to reach your existing clientele and nevertheless remain top-of-mind in the closed physical store. In addition, social media will be consulted much more frequently.

Thanks to a webshop you can link your organic content to an online sales point. That way you can realize effective sales from your social media. In addition, there are also many opportunities to advertise within and outside of social media . In addition to brand awareness, a webshop also allows you to realize direct sales from your advertisements: click, order, win!

working from home doesn't impact the webdesign service quality

2. Your competitor's customers also have time ?

Your own customers are not the only consumers who have extra time on their hands. So you can easily reach the customers of your  competitors online and show them why your store is  the 'way-to-go'. The added value of a webshop is that people not only get to know your product, but can also order it immediately . At that point, you take over your competitor's customer if your product delivers the expected value.

Does your competitor not have a shop? Great, then this positive effect is further increased. Especially in markets with high customer loyalty, this is the perfect time to expand your  customer base for the long term. In addition, you reach completely new target groups who live further from your physical store (s).

3. You and your employees have time

Although Corona is a lot of work for some people, it can also add time at some point because the usual activities are canceled. At that moment you can choose to take a new path. One possible way to start is to start or expand a webshop. The online world is an ever-changing environment with many possibilities. It takes time to set up the right ads, discover the different media and optimize everything. Where in the past there may have been less time to develop this strongly, now is the ideal time.

Even if you don't set up an extra sales channel, it is the perfect time to rethink your online marketing strategy. Kristof, web strategist and manager of Trivali, is happy to brainstorm with you via a conference call to optimize your online strategy down to the last detail .

The online reality

We prefer to keep it positive in these circumstances, but briefly mention why you are missing the boat if you do not start a webshop NOW. The online business is on the rise and will determine the success of many companies in the future. But even if the ratio remains the same offline and online, you will lose sales. You leave potential customers who live further away from your physical store completely out in the cold. In addition, you can lose online-minded customers from your neighborhood to competitors who do have a webshop.

Fast online with a limited budget

The impact of a webshop on the existing business is great and only requires a limited budget to already sell professionally online. Trivali therefore launched an exceptional Corona offer where you can have your own online shop in WordPress with online payments for only 1995 EUR. Not a shared platform like Shopify where you have to pay a monthly subscription, but your own webshop with limited maintenance costs. A limited investment that you are guaranteed to earn back quickly!

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